new

bright eyes, radiant skin

Introducing the NEW BeautifEYE Glow Essentials! This powerhouse trio helps reduce the look of puffiness, replenish hydration, and enhance radiance with antioxidant-rich formulas and Vitamin-C for a healthy-looking glow. ✨

step 1

beautifeye patches

Infused with Vitamin C, Licorice, and Ginseng, these hydrogel patches help hydrate, brighten, and refresh for a well-rested, radiant look.

These cooling hydrogel patches help wake up the eye area, leaving skin looking refreshed, revived, and ready to glow.

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step 2

roll-on beautifeye serum

This cooling eye serum with steel rollerballs helps refresh, hydrate, and awaken the under-eye area for a smoother, makeup-ready look.

Roll away the look of tired eyes in one refreshing swipe. ✨

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"BeautifEYE roll-on serum is my go-to for instant eye refresh. It's super easy to apply, feels cool & really wakes up my tired eyes no fuss, just fresh, energized eyes."

- Petra

step 3

vitamin-c lotion

Meet your glow-to moisturizer

Powered by Vitamin-C and antioxidant-rich botanicals, this daily moisturizer leaves skin looking smooth, bright, and beautifully refreshed. ✨

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makeup artist & founder

meet petra strand

Professional makeup artist and Pixi Founder Petra Strand has spent almost three decades helping women achieve naturally radiant, healthy-looking skin with effortless techniques and skin-loving formulas.

Inspired by the glow she created backstage and on set, Petra founded Pixi to make that same fresh, luminous complexion achievable for everyone. Every product is thoughtfully developed to combine skincare benefits with easy-to-use, multitasking formulas that fit effortlessly into everyday life.